Lean LaunchPad Class 4 NYU ITP

This week: Guest Speaker Phoebe Espiritu from TechStars, and our Mentors.

Here is this week’s lecture/workshop on revenue and distribution. We are glad to have incredible variety in direct vs. indirect, web vs. mobile vs. google glass distribution.

For next week: What experiments will you run to test your revenue strategy?

Watch Lecture Customer Relationships—take the quiz

Watch Lecture Partners
Read: Business Model Generation 180-225
Talk to 5 or more customers face-to-face, Survey Monkey if relevant. Post discovery narratives
· Cover slide
· Latest version Business Model Canvas with changes marked
· Updates to Market size (TAM, SAM, Target Market)
· Results of last week’s experiments. What passed, what failed, what did you learn?
· Proposals for next week’s experiments. What constitutes a pass/fail signal for each


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